Companies need a clear understanding of rivals’ processes, best practices, costs to spotlight the roots of their competitive advantage and develop their own strategies and plans.

IDIA AFRICA gathers highly detailed information about competitor operating process as a basis of comparison with your own value chain. We identify competitors core competences, enlighten  added  value at each level within competitors’ value chain, analyze its management of links between  main activities and back up activities and identify its level of performance. So that you can best manage links which provide leverage and levels of performance and match them.